Category Archives: Dallas Cowboy Cheerleaders

THE BOYS ARE BACK: Dallas Cowboys arrive at Naval Base near Oxnard, California | 2014-2015 Dallas Cowboys Training Camp | Dallas Cowboys photo gallery

THE BOYS ARE BACK - Dallas Cowboys arrive at Naval Base near Oxnard, California - 2014-2015 Dallas Cowboys Training Camp - The Boys Are Back website

OXNARD, Calif. – At long last, the Dallas Cowboys arrived at Naval Base Ventura County (at Point Mugu) and began their quest into the 2014-2015 season.

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COWBOYS AT&T STADIUM GAMEDAY EXPERIENCE: Dallas Cowboys hope to capture division title vs. Philadelphia Eagles in final home game of 2013-2014 season

NEW ERA - THE 12th COWPOKE - Rowdy Dallas Cowboys fans create home field advantage at AT&T Stadium - 2013-2013 Dallas Cowboys - Dallas Cowboys fans

    WHAT: Philadelphia Eagles (9-6) at Dallas Cowboys (8-7)

    WHEN: Sunday, 7:30 p.m. (CST)

    WHERE: AT&T Stadium, Arlington, Texas

    TELEVISION: NBC (Al Michaels, Cris Collinsworth, Michele Tafoya)

If you’re planning to attend Sunday’s game, here are some other things to look for before, during and after the game.

    Did You Know:

    The roof and the doors are expected to be closed for this game.  Please note that this can change up to 90 minutes prior to kickoff.

    The key times for Sunday’s game include:

      • Parking Lots open at 1 p.m.

      • Plazas open at 4:30 p.m.

      • Doors open at 5:30 p.m.

      • Kickoff is 7:30 p.m.

      To create an intimidating atmosphere for the game, rally towels will be placed on every seat in the stadium.

      Pregame ceremonies will be held to commemorate the following awards: High School Coach of the Year, Community Quarterback Award and Bob Lilly Award.

      There will also be a commemoration of the United Way’s 40th anniversary in Dallas-Fort Worth.

          On the Plazas

        Other forms of entertainment will abound at AT&T Stadium on Sunday.

          Dallas-area rapper Dorrough will perform on the East Plaza from 6:35 p.m. until 6:55 p.m.

          East Texas country band Westbound 21 will perform on the West Plaza from 6:30 p.m. until 7 p.m.

          Starting at 4 p.m., Randy Lann, the Official Grill Master of the Dallas Cowboys, and Joe Cahn, the Commissioner of Tailgating, will be heading out into the parking lots with the Tailgate Nation crew. Find out where they’re at by following @CowboysTGN on Twitter or liking them on Facebook at Dallas Cowboys Tailgate Nation for updates.

          Rhythm & Blues Dance Team, Rhythm & Blues Drum Line and Rhythm & Blues Break Boys will each perform on both East & West plaza before the game.

          There will also be a free Kids Zone, complete with mechanical bull, rock climbing wall and zip line. There will also be NFL Play 60 games, face painting and balloon animals.

          There will also be giveaways like official game-used merchandise, CD’s, and much more  on each stage in the plazas for games like Karaoke Contest, Ladder Golf, Bag Toss and Dance Contest

          There will also be Plaza food and beverage discounts:  $2 12oz. soda & bottled water; $5 12oz. Miller beer, as well as discounted hot dogs, burgers and sausages.

              In-Game Entertainment

              Trumpeter Freddie Jones will once again perform the national anthem Sunday, as he is scheduled to do for every home game this fall. Jones’ instrumental anthem was wildly popular at the Cowboys’ season opener.

              The night’s halftime entertainment will be a show by the Kilgore Rangerettes.

              The Cowboys will honor their 2014 Pro Bowl selections with a video during the game.

                  Looking For 20

                All season long, Cowboys fans attending home games will be hoping for at least 20 points. This year, Papa John’s has partnered with the Cowboys for the ultimate fan promotion. Any game in which the Cowboys get at least 20 points, all fans in attendance will get 50 percent off their entire order the following day at papajohns.com with promo code COWBOYS20. Offer valid for regular-priced menu items and only at participating stores.

                  New Bag Policy

                Fans are reminded to remember the NFL’s new bag policy which will be in effect Sunday night and at every Cowboys home game.

                Only hand-held purses will be allowed into the stadium, along with clear plastic tote bags that do not exceed 12”x6”x12” inches.

                Items such as backpacks, coolers, large purses, camera bags, diaper bags, fanny packs and seat cushions are not allowed into the stadium under the new NFL safety rules.

                  Traffic and Parking

                  Fans are recommended to use the Dallas Cowboys interactive parking site for all travels to AT&T Stadium.  This website provides the best route from point of origin to the pre-purchased or selected cash parking lot.

                  The I-30 HOV lane is being converted to a managed toll lane.  As a result, HOV lanes from west of downtown Dallas to the Tarrant County line will not be available.  However, you can access the HOV lane that serves the left exit to Legends/AT&T Way, as it will continue to be open for in-bound and out-bound needs.

                  Lamar Avenue in Arlington is under construction and has been reduced to one lane from Collins to Ballpark Way.

                      Tailgating

                      Tailgating is permitted in designated tailgating spaces located along the perimeter of each of the AT&T Stadium and Rangers parking lots.  The spaces are available on a first come, first served basis.

                      There will be no early admittance into parking lots.

                      Parking privileges can be revoked at any time for failure to follow parking guidelines.

                      AMERICA’S SWEETHEARTS: 2013 2014 Dallas Cowboys Cheerleaders | Leading the Spirit of America’s Team

                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 1

                      The Boys Are Back 12-pack: Some of America’s most beautiful women | America’s Sweethearts, The Dallas Cowboys cheerleaders for the 2013 2014 NFL season | Leading the Spirit of America’s Team

                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 2

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 3

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 4

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 5

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 6

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 7

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 8

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 9

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 10

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 11

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                      The Dallas Cowboys Cheerleaders performed their annual Christmas Special during halftime - 2013 2014 Dallas Cowboys cheerleaders - The Boys Are Back website 12

                      DALLAS COWBOYS MERRY CHRISTMAS: Happy Holiday’s from the 2013 2014 Dallas Cowboys

                      happy holidays from the dallas cowboys - the boys are back blog - Dallas Cowboys 2013 2014 - Merry Christmas Dallas Cowboys - Dallas Cowboys Christmas

                      Happy Holidays From The Dallas Cowboys | 1:34

                      Inside this snow globe is the story of the Dallas Cowboys. (Watch this Video)


                      rock’n christmas spirit - cowboys stadium to feature holiday theme sunday - dallas cowboys - the boys are back blog

                      Dallas Cowboys: Inside The Locker Room

                      Step inside the Cowboys locker room with Mickey Spagnola after the Dallas Cowboys win over the Washington Redskins.

                      (Watch Video)

                      COWBOYS AT&T STADIUM GAMEDAY EXPERIENCE: Dallas Cowboys hope to corral Green Bay Packers in 2013-2014 home game 7 of 8

                      COWBOYS AT&T STADIUM GAMEDAY EXPERIENCE - Dallas Cowboys hope to corral Green Bay Packers in home game 7 of 8 - Dallas Cowboys cheerleaders

                        WHAT: Green Bay Packers (6-6-1) at Dallas Cowboys (7-6)

                        WHEN: Sunday, 3:25 (CST)

                        WHERE: AT&T Stadium, Arlington, Texas

                        TELEVISION: Fox (Joe Buck, Troy Aikman & Pam Oliver)

                        If you’re one of the fortunate fans to attend tomorrow’s game, here are some things to look for before, during and after the game.

                        Did You Know:

                        • The roof and the doors are expected to be closed for this game.  Please note that this can change up to 90 minutes prior to kickoff.

                          • The key times for Sunday’s game include:

                            Parking Lots open at 10 a.m.

                            Plazas open at Noon

                            Doors open at 1 p.m.

                            Kickoff is 3:25 p.m.

                          • Ford is the title sponsor for this game and will provide 60,000 Dallas Cowboys Car Flags to fans as they exit AT&T Stadium after the game.

                          • Dallas Cowboys Alumni will be signing autographs in the club areas one hour prior to kickoff.

                            • Main Club Home : Jay Novacek

                            • Main Club Visitors : Rayfield Wright

                            • Silver Club Home : John Gesek

                            • Silver Club Visitors : Mel Renfro

                                  *Alumni are subject to change/cancellations. One item/autograph per person. Autographs are not guaranteed. Prohibited items are not permitted inside AT&T Stadium.

                                  On the Plazas

                                  Other forms of entertainment will abound at AT&T Stadium.

                                • FOX Sports’ Robot, Cleatus, will be taking photos by the Miller Lite East Plaza stage from 12:00-3:00pm.

                                • Santa Claus and Reindeer will be taking photos in ‘Santa’s Village’ on the AT&T West Plaza from 12:00-3:00pm – Free for all kids

                                • The Dallas Cowboys Center for Dance’s Youth Dancers will be performing on the AT&T West Plaza during pregame.

                                • Jana Kramer Band will perform on the AT&T West Plaza at 12:45 and 2:15 pm.

                                • Rhythm & Blues Dance Team, Rhythm & Blues Drum Line and Rhythm & Blues Break Boys will each perform on both East & West plaza before the game.

                                • There will also be a free Kids Zone, complete with mechanical bull, rock climbing wall and zip line. There will also be NFL Play 60 games, face painting and balloon animals.

                                • There will also be giveaways like official game-used merchandise, CD’s, and much more  on each stage in the plazas for games like Karaoke Contest, Ladder Golf, Bag Toss and Dance Contest

                                • There will also be Plaza food and beverage discounts:  $2 for 12oz. soda & bottled water; $5 12oz. Miller beer, as well as discounted hot dogs, burgers and sausages.

                                        In-Game Entertainment

                                      • Trumpeter Freddie Jones will once again perform the national anthem Sunday, as he is scheduled to do for every home game this fall. Jones’ instrumental anthem was wildly popular at the Cowboys’ season opener.

                                      • The Dallas Cowboys Cheerleaders will perform the Christmas Spectacular dance show during halftime.

                                      • Time Machine will perform during the Post-Game Party on the Main Concourse East Platform.

                                              Looking For 20

                                              All season long, Cowboys fans attending home games will be hoping for at least 20 points. This year, Papa John’s has partnered with the Cowboys for the ultimate fan promotion. Any game in which the Cowboys get at least 20 points, all fans in attendance will get 50 percent off their entire order the following day at papajohns.com with promo code COWBOYS20. Offer valid for regular-priced menu items and only at participating stores.

                                              New Bag Policy

                                              Fans are reminded to remember the NFL’s new bag policy, which will be in effect Sunday night and at every Dallas Cowboys home game this season.

                                              Only hand-held purses will be allowed into the stadium, along with clear plastic tote bags that do not exceed 12”x6”x12” inches.

                                              Items such as backpacks, coolers, large purses, camera bags, diaper bags, fanny packs and seat cushions are not allowed into the stadium under the new NFL safety rules.

                                              Traffic and Parking

                                            • It’s recommended to use the Dallas Cowboys interactive parking site for all travels to AT&T Stadium.  This website provides the best route from point of origin to the pre-purchased or selected cash parking lot.

                                            • The I-30 HOV lane is being converted to a managed toll lane.  As a result, HOV lanes from west of downtown Dallas to the Tarrant County line will not be available.  However, you can access the HOV lane that serves the left exit to Legends/AT&T Way, as it will continue to be open for in-bound and out-bound needs.

                                            • Lamar Avenue in Arlington is under construction and has been reduced to one lane from Collins to Ballpark Way.

                                                    Tailgating

                                                  • Tailgating is permitted in designated tailgating spaces located along the perimeter of each of the AT&T Stadium and Rangers parking lots.  The spaces are available on a first come, first served basis.

                                                  • There will be no early admittance into parking lots.

                                                  • Parking privileges can be revoked at any time for failure to follow parking guidelines.

                                                  RAIDERS AND BRAIDERS: Dallas Cowboys create a hair raising event on Thanksgiving Day inside AT&T Stadium

                                                  RAIDERS AND BRAIDERS - Dallas Cowboys create a hair raising event on Thanksgiving Day inside AT&T Stadium - Dallas Cowboys schedule 2013 2014

                                                  Photos courtesy, clockwise from top left: Kirby Lee/USA TODAY Sports; John F. Rhodes/Special to the DMN; Brandon Wade/AP

                                                  Just for fun, here are some locks frozen in time by super fast shutter speeds during the annual Dallas Cowboys Thanksgiving day game. 

                                                  No words on what these players and performers were grateful for on the holiday. Good hair, I presume.

                                                  Whether blonde, brunette or somewhere in between, the Dallas Cowboys Cheerleaders have hair to die for.

                                                  RAIDERS AND BRAIDERS - Dallas Cowboys create a hair raising event on Thanksgiving Day inside AT&T Stadium - Dallas Cowboys schedule 2013 2014 - Dallas Cowboys vs. Oakland Raiders

                                                  Photo courtesy, Louis DeLuca | DMN | Thursday, November 28, 2013

                                                  Dallas Cowboys strong safety Danny McCray (40) and cornerback B.W. Webb (20) gave Oakland Raiders kick returner Taiwan Jones something to dread during the Dallas Cowboys victory at AT&T Stadium.

                                                  NS_28CowboysRaiders53.jpg

                                                  Photo courtesy: Tom Fox | DMN

                                                  Singer, actress, and Grand Prairie native Selena Gomez’ hair was kinky and her skirt was stringy as she performed for philanthropy during the Dallas Cowboys vs.Oakland Raiders halftime show at AT&T Stadium.

                                                  Special thanks: Michael Hamtil | DMN

                                                  LIGHTS, CAMERA, ACTION VIDEO: Dallas Cowboys AT&T Stadium Gameday Spectacle of Light

                                                  LIGHTS, CAMERA, ACTION HYPE VIDEO - Dallas Cowboys AT&T Stadium Spectacle of Light - 2013-2014 Dallas Cowboys

                                                  GAMEDAY LIGHTS: Dallas Cowboys AT&T Stadium comes alive (1:06)

                                                  Watch as the the lights of Dallas Cowboys AT&T Stadium come alive. Song: Shut Em Down by Cell Dweller. Courtesy of Fixt/Position Music. . (Watch Video | Play Audio)

                                                  DALLAS COWBOYS AT&T STADIUM: GAMEDAY EXPERIENCE | 2013-2014 Dallas Cowboys host Minnesota Vikings

                                                  DALLAS COWBOYS AT&T STADIUM - 2013 GAMEDAY EXPERIENCE - Dallas Cowboys host Minnesota Vikings - 2013-2014 Dallas Cowboys schedule - button

                                                  WHAT: Minnesota Vikings (1-6) at Dallas Cowboys (4-4)  WHEN: Sunday, Noon (CST)
                                                  WHERE: AT&T Stadium, Arlington, Texas  TELEVISION: Fox

                                                  The Dallas Cowboys fifth home game of the 2013 season will feature the reigning NFL MVP in Vikings tailback Adrian Peterson.

                                                  While the Cowboys will be looking to get back over .500 with a win tomorrow, there will be several festivities taking place long before the kickoff, which is scheduled for Noon. (Don’t forget to set the clocks back for Daylight Savings).

                                                  Here are some things to look for:

                                                  New Style Lounge

                                                  This Sunday, the Dallas Cowboys are hosting the NFL’s style lounge on the Ackermann platform near the escalators on the 400 level. This pop-up store will feature a variety of fashion and accessories, targeted the female football fan.

                                                  This year’s lounge is sponsored by Covergirl, who will provide complimentary fanicures, featuring team-nail art.

                                                  Other items at the lounge include a wide range of products such as hand bags, glitzed-out watches and affordable vintage style t-shirts and chic jewelry.

                                                  Did You Know:

                                                  • The roof and the doors are expected to be open for this game.  Please note that this can change up to 90 minutes prior to kickoff.
                                                  • Dr Pepper is pleased to provide Dallas Cowboys Bandanas to the first 50,000 fans to the game.
                                                  • Dallas Cowboys Alumni will be signing autographs in the club areas one hour prior to kickoff.
                                                    • Main Club Home : Preston Pearson
                                                    • Main Club Visitors : Walt Garrison
                                                    • Silver Club Home : Pettis Norman
                                                    • Silver Club Visitors : John Gesek

                                                  On the Plazas

                                                  Dallas Cowboy Party on the Plaza - Dallas Cowboys AT&T Stadium pregame events - The Boys Are Back blog 2013

                                                  Other forms of entertainment will abound at Dallas Cowboys AT&T Stadium on Sunday.

                                                  • On the West Plaza around 11: 25 a.m., the Cowboys are giving away a free Harley Davidson motorcycle to one fan. Three lucky contestants will get the keys, but only one will get to drive away with their new ride.
                                                  • Also on the West Plaza at 11 a.m., the Air Force will conduct an enlistment ceremony.
                                                  • Former tight end Billy Joe DuPree will be the featured guest for the alumni interview.
                                                  • The Dallas Cowboys Cheerleaders will split their squad in half for pregame performances on both the East and West Plazas at 10:35 a.m.
                                                  • Rhythm & Blues Dance Team, Rhythm & Blues Drum Line and Rhythm & Blues Break Boys will each perform on both East & West plaza before the game.
                                                  • There will also be a free Kids Zone, complete with mechanical bull, rock climbing wall and zip line. There will also be NFL Play 60 games, face painting and balloon animals.
                                                  • There will also be giveaways like official game-used merchandise, CD’s, and much more  on each stage in the plazas for games like Karaoke Contest, Ladder Golf, Bag Toss and Dance Contest
                                                  • There will also be Plaza food and beverage discounts1:  $2 12oz. soda & bottled water $5 12oz. Miller beer, as well as discounted hot dogs, burgers and sausages.

                                                  In-Game Entertainment

                                                  • Trumpeter Freddie Jones will once again perform the national anthem Sunday, as he is scheduled to do for every home game this fall. Jones’ instrumental anthem was wildly popular at the Dallas Cowboys’ season opener.
                                                  • During the anthem, a full-field American flag will be presented by the US Army 470th Military Intelligence Brigade, ROTC cadets and personnel from the Wounded Warrior Project.
                                                  • Sunday’s halftime show will feature a Dr. Pepper Tuition Toss, where two lucky fans have a chance to win a $10,000 scholarship. And in honor of Military Night, Dr. Pepper will match this donation for two military representatives as well.

                                                  Looking For 20

                                                  All season long, Dallas Cowboys fans attending home games will be hoping for at least 20 points. This year, Papa John’s has partnered with the Cowboys for the ultimate fan promotion. Any game in which the Cowboys get at least 20 points, all fans in attendance will get 50 percent off their entire order the following day at papajohns.com with promo code COWBOYS20. Offer valid for regular-priced menu items and only at participating stores.

                                                  New Bag Policy

                                                  Fans are reminded to remember the NFL’s new bag policy, which will be in effect at every Cowboys home game this season.

                                                  Only hand-held purses will be allowed into the stadium, along with clear plastic tote bags that do not exceed 12”x6”x12” inches.

                                                  Items such as backpacks, coolers, large purses, camera bags, diaper bags, fanny packs and seat cushions are not allowed into the stadium under the new NFL safety rules.

                                                  Traffic & Parking:

                                                  Dallas Cowboys AT&T Stadium interactive parking site - 2013-2014 Dallas Cowboys schedule - button

                                                  • It’s recommended to use the Dallas Cowboys interactive parking site for all travels to AT&T Stadium.  This website provides the best routes from point of origin to the pre-purchased or selected cash parking lot.

                                                  THINK PINK: October is Breast Cancer Awareness Month

                                                    NFL Breast Cancer Awareness Month - Dallas Cowboys Cheerleaders - Pink Ribbon -

                                                  October is Breast Cancer Awareness Month. Support fundraising efforts by buying NFL Pink products at NFL Shop and bidding on pink items at NFL Auction.

                                                    Buy pink NFL products online at NFL Shop

                                                    Join the NFL team making strides against cancer

                                                    Bid on pink NFL items and support awareness

                                                    Join breast cancer awareness advocacy team

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                                                    Dallas Cowboys Cheerleaders perform for NFL’s Breast Cancer Awareness during halftime show

                                                    THINK PINK - October is Breast Cancer Awareness Month - 2013-2014 Dallas Cowboys Cheerleaders

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                                                    THINK PINK - October is Breast Cancer Awareness Month - 2013-2014 Dallas Cowboys Cheerleaders - 2

                                                    AT&T STADIUM GAMEDAY EXPERIENCE: Larry Allen to receive Hall of Fame ring during Cowboys-Redskins game

                                                    cowboys stadium 2012 nbc sunday night football - the boys are back blog

                                                    WHAT: Washington Redskins (1-3) at Dallas Cowboys (2-3)
                                                    WHEN: Sunday, 7:30  p.m. (CDT)
                                                    WHERE: AT&T Stadium, Arlington, Texas
                                                    TELEVISION: NBC

                                                    The Dallas Cowboys play their fourth home game and their second Sunday Night Football game this weekend against their NFC East rivals, the Washington Redskins. 

                                                    Here are some things to look for:

                                                    One More Ring For Larry Allen

                                                    Newly-inducted Pro Football Hall of Famer Larry Allen already has several rings. He earned one when he helped the Cowboys to the Super Bowl XXX championship, and he was added to the team’s Ring of Honor on Nov. 6.

                                                    Allen will be presented with his Hall of Fame ring during halftime of the Cowboys-Redskins game, as he became the 12th Cowboys player and the 14th member of the Cowboys organization to be inducted into the Hall of Fame. Allen was enshrined on Aug. 3, the night before the Cowboys’ Hall of Fame Game victory against Miami to open the 2013 preseason.

                                                    Allen will wear his iconic gold Hall of Fame jacket for the ceremony, and his Hall of Fame bust, which typically resides in the Hall of Fame in Canton, Ohio, will be shipped to Dallas for the occasion.

                                                    Did You Know?

                                                    • The roof and doors are scheduled to be closed.  Please note that this can change up to 90 minutes prior to kickoff.
                                                    • LED bracelets will be given to fans attending the game, courtesy of Reliant and the Dallas Cowboys.

                                                    On the Plazas

                                                    Other forms of entertainment will abound at AT&T Stadium on Sunday.

                                                      • The Jason Dee Williams Band will perform on the East Plaza from 6:30 p.m. until 7 p.m. Sunday night, just before kickoff.
                                                      • On the West Plaza, the J.J. Pearce Mustang Stampede Dance Group will give 10-minute performances at 5 p.m., 6 p.m. and 7 p.m.
                                                      • The Dallas Cowboys Cheerleaders will split their squad in half for pregame performances on both the East and West Plazas at 10:35 a.m.
                                                      • Rhythm & Blues Dance Team, Rhythm & Blues Drum Line and Rhythm & Blues Break Boys will each perform on both East & West plaza before the game.
                                                      • There will also be a free Kids Zone, complete with mechanical bull, rock climbing wall and zip line. There will also be NFL Play 60 games, face painting and balloon animals.
                                                      • There will also be giveaways like official game-used merchandise, CD’s, and much more  on each stage in the plazas for games like Karaoke Contest, Ladder Golf, Bag Toss and Dance Contest

                                                    There will also be Plaza food and beverage discounts:  $2 for 12oz. soda & bottled water; $5 for 12oz. Miller beer, as well as discounted hot dogs, burgers and sausages.

                                                    In-Game Entertainment

                                                    • Trumpeter Freddie Jones will once again perform the national anthem Sunday, as he is scheduled to do for every home game this fall. Jones’ instrumental anthem has been wildly popular at the Cowboys’ first three home games this season.

                                                    … Looking For 20

                                                    All season long, Cowboys fans attending home games will be hoping for at least 20 points. This year, Papa John’s has partnered with the Cowboys for the ultimate fan promotion. Any game in which the Cowboys get at least 20 points, all fans in attendance will get 50 percent off their entire order the following day at papajohns.com with promo code COWBOYS20. Offer valid for regular-priced menu items and only at participating stores.

                                                    New Bag Policy

                                                    Fans are reminded to remember the NFL’s new bag policy, which will be in effect Sunday night and at every Dallas Cowboys home game this season.

                                                    Only hand-held purses will be allowed into the stadium, along with clear plastic tote bags that do not exceed 12”x6”x12” inches.

                                                    Items such as backpacks, coolers, large purses, camera bags, diaper bags, fanny packs and seat cushions are not allowed into the stadium under the new NFL safety rules. 

                                                    Traffic & Parking:

                                                    • It’s recommended to use www.dallascowboysmaps.com for all travels to AT&T Stadium.  This website provides the best routes from point of origin to the pre-purchased or selected cash parking lot.
                                                    • The I-30 HOV lane is being converted to a managed toll lane.  As a result, HOV lanes from west of downtown Dallas to the Tarrant County line will not be available.  However, you can access the HOV lane that serves the left exit to AT&T Way, as it will continue to be open for in-bound and out-bound needs.
                                                    • Lamar Avenue in Arlington is under construction and has been reduced to one lane from Collins to Ballpark Way.

                                                    About the Game

                                                    • Sunday night marks the 106th meeting all-time between the Cowboys and Redskins. The Cowboys lead the series by 20 games with a mark of 62-42-2. The Redskins swept both meetings in 2012, the first time that has happened since they won both games during the 2005 season.
                                                    • A Washington win would give the Redskins a three-game winning streak in the series. That has only happened twice since 1960, when the Redskins won three in a row between 1983 and 1984, and when they won four in a row between 1986 and 1988.
                                                    • The Cowboys’ longest streak in the series is 10 games, when they went unbeaten against the Redskins from Nov. 16, 1997, until Dec. 29, 2002.
                                                    • The largest margin of victory for either team came during Dallas’ 38-3 victory against Washington on Dec. 26, 1993.
                                                    • The Redskins’ lone victory of the season came during their 24-14 Week 4 win against Oakland, giving them an 0-1 record against the AFC West. The Cowboys are 0-3 against that division this season, with losses to Kansas City, San Diego and Denver.

                                                    GAMEDAY EVENTS: Dallas Cowboys opening day entertainment at AT&T Stadium

                                                      GAMEDAY EVENTS - Dallas Cowboys opening day entertainment at AT&T Stadium - Going to the Game information - The Boys Are Back blog 2013

                                                      WHAT: New York Giants at Dallas Cowboys

                                                      WHEN: Sunday, 7:30 p.m. (Dallas)

                                                      WHERE: AT&T Stadium, Arlington, Texas

                                                      TELEVISION: NBC

                                                      It has been seven long weeks since the Dallas Cowboys first reported to training camp, but the regular season is finally here. The Cowboys open the 2013-2014 season on Sunday Night Football against the division-rival New York Giants, who they are 6-0 against on opening day.

                                                      Here are some things to look for as the Cowboys kick off their latest campaign:

                                                      George Strait

                                                      Country music icon George Strait will be on hand Sunday night as an he joins the Dallas Cowboys as an honorary team captain for the game’s coin toss. This is Strait’s second trip to AT&T Stadium – he performed there in 2009 as the first event to be hosted at the venue.

                                                      Following the game, Strait is expected to hold a press conference regarding his 2014 The Cowboy Rides Away Tour.

                                                      New Bag Policy

                                                      Fans are reminded to remember the NFL’s new bag policy, which will be in effect Sunday night and at every Dallas Cowboys home game this season.

                                                      Only hand-held purses will be allowed into the stadium, along with clear plastic tote bags that do not exceed 12”x6”x12” inches.

                                                      Items such as backpacks, coolers, large purses, camera bags, diaper bags, fanny packs and seat cushions are not allowed into the stadium under the new NFL safety rules.

                                                      NFL, Dallas Cowboys and AT&T Stadium new bag policy - The Boys Are Back blog 2013

                                                      When To Get There?

                                                      AT&T Stadium opens at 5 p.m. (CDT)

                                                      Plaza opens at 4 p.m.

                                                      Parking lots at 3 p.m.

                                                      Party On the Plazas

                                                      Dallas Cowboy Party on the Plaza - Dallas Cowboys AT&T Stadium pregame events - The Boys Are Back blog 2013

                                                      More than just the Cowboys-Giants game on the field, there is plenty of entertainment for the fans before, during and after the game.

                                                      • Texas Country chart-toppers and CMT superstars Whiskey Myers will perform a pregame concert at the East Plaza before kickoff.

                                                      • Rhythm & Blues Dance Team, Rhythm & Blues Drum Line and Rhythm & Blues Break Boys will each perform on both East & West plaza before the game.

                                                      • The Dallas Cowboys Cheerleaders will split their squad and half and give performances in both the East and West Plazas at about 6:25 p.m.

                                                      • Cowboys Cuties, a collection of local youth dance kids from the Dallas-Fort Worth area will perform in the West Plaza before kickoff.

                                                      • In the Kids Zone, free games and activities such as a rock-climbing wall, mechanical bull, face painting, balloon animals, trampolines and Play 60 Games are featured.

                                                      • East Plaza Food & Beverage discounts include: $5 Miller Lite until 5:30 p.m., $2 12 oz. bottled water and soda and discounted hot dogs, burgers and sausages.

                                                          Planned Entertainment

                                                          dallas cowboys cheerleaders kick - dallas cowboys kick butt - the boys are back blog

                                                          The Dallas Cowboys Cheerleaders (DCC) will do their normal routine approximately 20 minutes before kickoffs. Trumpeter Freddie Jones will perform the national anthem this week and at every Cowboys home game this year. Jones will be honoring longtime Texas Stadium trumpeter Tommy Lloyd.

                                                          At halftime, the TCU marching band will perform a rock and roll inspired set.

                                                          DCC Performance – 1 performance in the East Plaza around 5:45 PM

                                                          R&B Dance Team – 2 performances in the East Plaza and 1 performance in the west plaza

                                                          R&B Drum Line – 1 performance in the East and 1 performance in the West

                                                          R&B Break Boys – 1 performance in the East and 1 performance in the West

                                                          Cowboys Cuties – 4 performances in the West Plaza – a collection of local youth dance kids from the Dallas-Ft.Worth Metroplex

                                                          Kids Zone – mechanical bull, rock climbing wall, Play 60 games, face painting, balloon animals, trampoline

                                                          $5 Miller Lite on the plazas until 5:30 p.m.

                                                          Parking Lot Patrol – 50 members will be distributed in the parking lots greeting fans and starting rally chants, giving away small items to super fans.

                                                          the dallas cowboys kids zone is the home for all kids on gameday

                                                          Looking For 20 or more

                                                          All season long, Cowboys fans attending home games will be hoping for at least 20 points. This year, Papa John’s has partnered with the Cowboys for the ultimate fan promotion. Any game in which the Cowboys get at least 20 points, all fans in attendance will get 50 percent off their entire order the following day at papajohns.com with promo code COWBOYS20. Offer valid for regular-priced menu items and only at participating stores.

                                                          About The Game

                                                          new-york-giants-vs-dallas-cowboys rematch - the boys are back blog

                                                          • This is the 103rd meeting between the Dallas Cowboys and New York Giants. Dallas leads the series, 57-43-2, though New York has won three of the last four matchups.

                                                          • A win against the New York Giants would give the Dallas Cowboys consecutive opening day victories since 2008-09.

                                                          • Sunday is the first time since 2007 the Cowboys are opening their season at home, making this the first Week 1 opener at AT&T Stadium. The Cowboys are 15-7-1 all-time in season openers played at home.

                                                          • Cowboys linebacker Kyle Bosworth was a member of the Giants a week ago. Bosworth was released by New York last weekend when NFL teams cut their rosters to 53 spots. The Cowboys claimed Bosworth off waivers just a day later to help with their special teams.

                                                          • Dallas leads the NFL in appearances on Sunday Night Football with 46 – the Giants are second with 41. The Cowboys are 21-25 all-time in those appearances. No team has more wins than Dallas’ 21 – Green Bay is tied with the Cowboys for first.

                                                            FATHERS DAY ACTIVITY: Dallas Cowboys to host Field Rally this Saturday

                                                            FATHERS DAY ACTIVITY - Dallas Cowboys to host Field Rally this Saturday - The Boys Are Back blog 2013

                                                            IRVING, Texas – Cowboys Stadium will play host to Father’s Day activities this weekend, as the venue puts on Father’s Day on the Field Rally Day on Saturday from 10 a.m. to 9 p.m.

                                                            NFL Pro Bowl - Dallas Cowboys mascot Rowdy poses with Polynesian dancers at the 2013 Pro Bowl tailgate party - The Boys Are Back blog

                                                            The event will feature a slew of interactive activities, including autograph sessions with Cowboys alumni and cheerleaders, an appearance by Rowdy. Another special appearance will come from two of the Minions from the upcoming Universal Pictures and Illumination Entertainment film “Despicable Me 2.” There will also be various activities for kids and photo opportunities with the Cowboys’ Super Bowl trophies.

                                                            Tours of Cowboys Stadium will also be open all day Saturday with free parking available at the stadium with a purchase of a tour ticket. Tickets to the Father’s Day Rally Day events are included with the price of a self-guided stadium tour, which are available at the box office. Tickets are $17.50 for adults and $14.50 for children/seniors.

                                                            The Cowboys’ alumni will sign autographs from 11 a.m. until 2 p.m. Former defensive lineman Chad Hennings will be available for autographs at noon, fellow former defensive lineman Leon Lett will be available at 1 p.m. and former defensive back Everson Walls will be available at 2 p.m.

                                                            Cowboys cheerleaders will be available to sign autographs from 11 a.m. until 3 p.m., while the Minions will make an appearance from noon until 2 p.m.

                                                            DCC CALENDAR SHOOT: Photos of the Dallas Cowboys Cheerleaders from their scuba excursion

                                                            OK, I was going to write an article and got distracted! Here are some photos of the Dallas Cowboys Cheerleaders from their scuba excursion … calendar shoot in Mexico. Enjoy!

                                                            Dallas Cowboys Cheerleaders Calendar Shoot - Team Scuba 7 - The Boys Are Back blog 2013

                                                            Dallas Cowboys Cheerleaders Calendar Shoot - Team Scuba 5 - The Boys Are Back blog 2013

                                                            Dallas Cowboys Cheerleaders Calendar Shoot - Team Scuba 6 - The Boys Are Back blog 2013….Dallas Cowboys Cheerleaders Calendar Shoot - Team Scuba 4 - The Boys Are Back blog 2013

                                                            Dallas Cowboys Cheerleaders Calendar Shoot - Team Scuba 3 - The Boys Are Back blog 2013

                                                            Dallas Cowboys Cheerleaders Calendar Shoot - Team Scuba 9 - The Boys Are Back blog 2013

                                                            Continue reading →

                                                            EYE CANDY: Dallas Cowboys Cheerleaders prepare for 2014 calendar shoot

                                                            Dallas Cowboys Cheerleaders prepare to head out on the 2014 calendar shoot - The Boys Are Back blog

                                                            Dallas Cowboys Cheerleaders: Whitney Isleib (Click HERE to watch video)

                                                            As the Dallas Cowboys Cheerleaders prepare to head out on the 2014 calendar shoot, we recap some of the best looks from their 2013 calendar shoot in Mexico.

                                                            Dallas Cowboys Cheerleader Emma Marys prepare to head out on the 2014 calendar shoot - The Boys Are Back blog

                                                            Dallas Cowboys Cheerleaders: Emma Mary (Click HERE to watch video)

                                                            HAWAIIAN DELIGHT: Dallas Cowboys 2012-2013 Pro Bowl experience with Jason Witten, Anthony Spencer

                                                            NFL Pro Bowl - Dallas Cowboys tight end Jason Witten and linebacker Anthony Spencer and hula girls - The Boys Are Back blog .. NFL Pro Bowl - Dallas Cowboys mascot Rowdy poses with Polynesian dancers at the 2013 Pro Bowl tailgate party - The Boys Are Back blog

                                                            Left photo: Dallas Cowboys tight end Jason Witten (82) and linebacker Anthony Spencer (97) pose with hula girls U’ilani LaBoy (right) and Aureana Tseu (left) at NFC media day. Right: Dallas Cowboys mascot Rowdy poses with Polynesian dancers at the 2013 Pro Bowl tailgate party.

                                                            NFL Pro Bowl - Jairus Byrd of the Buffalo Bills (31) runs after recovering a fumble by Adrian Peterson while being tackled by Dallas Cowboys tight end Jason Witten - The Boys Are Back blog

                                                            AFC free safety Jairus Byrd of the Buffalo Bills (31) runs with the ball after recovering a fumble by Adrian Peterson of the Minnesota Vikings. Byrd was tackled by Dallas Cowboys tight end Jason Witten.

                                                            NFL Pro Bowl - Dallas Cowboys tight end Jason Witten of the Dallas Cowboys (82) watches during the NFC practice - The Boys Are Back blog .. NFL Pro Bowl - Dallas Cowboys linebacker Anthony Spencer (93) arrives at NFC practice for at Hickam Air Force Base, in Honolulu, Hi.

                                                            Left photo: Tight end Jason Witten of the Dallas Cowboys (82) watches during the NFC practice. Right: Dallas Cowboys linebacker Anthony Spencer (93) arrives at NFC practice. Hickam Air Force Base in Honolulu, Hawaii.

                                                            NFL Pro Bowl - Whitney Isleib of the Dallas Cowboys Cheerleaders performs at the 2013 Pro Bowl tailgate party in Honolulu, Hi - The Boys Are Back blog

                                                            Whitney Isleib of the Dallas Cowboys Cheerleaders performs at the 2013 Pro Bowl tailgate party at Richardson Field in Honolulu, Hawaii

                                                            HOLIDAY CHEER: Dallas Cowboys Cheerleaders depart for annual USO tour

                                                            Dallas Cowboys Cheerleaders vs New Orleans Saints - The Boys Are Back blog - Christmas

                                                            While this is usually the time of year to spend with family, about a dozen Dallas Cowboys Cheerleaders have a different agenda for Christmas and New Year’s.

                                                            Continue reading →

                                                            COWBOYS ROCK’N CHRISTMAS: Cowboys Stadium to feature holiday theme Sunday

                                                            ROCK’N CHRISTMAS SPIRIT - Cowboys Stadium to feature holiday theme Sunday - Dallas Cowboys - The Boys Are Back blog

                                                            IRVING, Texas – The Christmas theme will be in full effect at Cowboys Stadium for the final home game of the season Sunday against the Saints.

                                                            Santa Claus, Mrs. Claus, reindeer and elves will be in the West Plaza taking free pictures with children, while The Ray Johnston Band will play in the East Plaza. Johnston, a former Dallas Maverick, is now a country-rock artist.

                                                            Prior to the game, the coach of the week for the youth football season and the Community Quarterback Award winner will be honored.

                                                            Dallas Cowboys v Pittsburgh Steelers - Jason Witten - The Boys Are Back blog

                                                            The Dallas Cowboys Cheerleaders holiday dance spectacular will occur at halftime, when tight end Jason Witten will be awarded the Bob Lilly Award for demonstrating the highest level of achievement, sportsmanship, dedication and leadership.

                                                            Kickoff will be at noon and will be televised on FOX.

                                                            HAPPY HALLOWEEN: It’s all about the treats …

                                                            Happy Halloween - Dallas Cowboys Cheerleaders - The Boys Are Back blog

                                                            NO TRICKS …

                                                            Happy Halloween - Dallas Cowboys Cheerleaders 2 - The Boys Are Back blog

                                                            JUST TREATS …

                                                            Happy Halloween - Dallas Cowboys Cheerleaders 3 - The Boys Are Back blog

                                                            Well …

                                                            Happy Halloween - Dallas Cowboys Jerry Jones - The Boys Are Back blog

                                                             

                                                            Maybe,

                                                            just one!

                                                             

                                                            Happy

                                                            Halloween!

                                                            PINK PROMISE PARTNERSHIP: Dallas Cowboys employee Roxanne Martinez surprised by Komen founder Monday Night

                                                            Ambassador Nancy G. Brinker, Susan G. Komen for the Cure founder and CEO, recognized Dallas Cowboys employee Roxanne Martinez - The Boys Are Back blog

                                                            Arlington, Texas—Ambassador Nancy G. Brinker, Susan G. Komen for the Cure founder and CEO, took centerfield at the top of halftime Monday to recognize Cowboys’ own ticket office employee Roxanne Martinez.

                                                            “I had no idea,” said a chocked up Martinez. “I’m blown away.”

                                                            NFL - Dallas Cowboys kickoff Breast Cancer Awareness month on Monday Night Football - The Boys Are Back blog

                                                            Martinez, who beat her battle with breast cancer only a year and a half ago, was asked to participate in a special recognition in honor of the NFL’s national kickoff to Breast Cancer Awareness Month during the Cowboys’ game versus the Chicago Bears. She had no idea that recognition would come from the founder of the organization she is so passionate for.

                                                            “Komen really gave me an opportunity to give back to an organization that was helping me through my breast cancer journey,” Martinez, now a regular volunteer at Susan G. Komen Breast Center in Fort Worth, told Cowboys’ Blue Star magazine. “Now that I’m a survivor, it makes me proud that the Dallas Cowboys are promoting awareness and recognizing survivorship and I also try to do the same.”

                                                            Click here to read Martinez’s full story.

                                                            KOMEN_LOGO

                                                            Brinker’s surprise presentation to Martinez was only the beginning of a festive halftime honoring Breast Cancer Awareness Month. Martinez was joined on the field by hundreds more survivors, co-survivors and Komen volunteers, including Martinez’s husband and 250 Dallas Cowboys Cheerleaders alumnae. The group, totaling 500, came together to form two human pink awareness ribbons, all while the Dallas Cowboys Cheerleaders performed a swinging dance number in pink.

                                                            Pink, the theme to Monday’s game presented by Bank of America, could be spotted throughout the stadium on signs, flags, towels, uniforms and jerseys. Komen kiosks, quizzing game-goers on their breast cancer knowledge, sat in the plazas of the stadium, and public service announcements and other messaging were featured on the stadium’s 60-yard video board.

                                                            The group, totaling 500, came together to form two human pink awareness ribbons at halftime on Monday Night Football - The Boys Are Back blog

                                                            All was part of the Dallas Cowboys and Susan G. Komen for the Cure “I Promise” campaign. The campaign, supported by a $1 million donation of Cowboys marketable assets, was first inspired by Brinker’s 2010 book Promise Me, detailing her promise to her sister “Suzy”—who died from breast cancer in 1980 and for whom the organization is named—to change the way the world viewed and treated breast cancer. “I Promise” merchandise can be found exclusively on ShopCowboys.com and in Old Navy stores. Five percent of its proceeds goes toward cancer research.

                                                            Click here to learn more about the Dallas Cowboys’ partnership with Susan G. Komen for the Cure and the “I Promise” campaign—a campaign that doesn’t stop with Breast Cancer Awareness Month’s end, but continues year-round.

                                                            RELATED POST ON THE BOYS ARE BACK BLOG:

                                                            PINK RIBBON KICKOFF: Tonight game marks the beginning of the NFL’s Breast Cancer Awareness month

                                                            ADDITIONAL RESOURCES:

                                                            Below are several local programs and services funded by the Dallas County Affiliate of Susan G. Komen for the Cure®. Additionally, Susan G. Komen for the Cure® works closely with a number of breast health agencies, organizations and companies to identify all the possible resources to support a woman through her breast cancer treatment.

                                                            Resources available in the Dallas area vary from getting your mammogram, identifying a breast cancer support group to even securing financial assistance as you go through your breast cancer treatment.

                                                            The American Cancer Society Dallas

                                                            1-800-651-4911 Website: http://www.cancer.org/

                                                            Bridge of Blessings

                                                            214-714-1077 Website: http://www.bridgeofblessings.org/

                                                            The Bridge Breast Network

                                                            877-258-1396 Website: http://www.bridgebreast.org/

                                                            Methodist Health Systems

                                                            214-947-0026 Website: http://methodisthealthsystem.org

                                                            Methodist Richardson Medical Center – Asian Breast Health Outreach Project

                                                            972-498-8601 Website: http://www.asianbreasthealth.org/

                                                            Parkland Health & Hospital System

                                                            Website: http://www.parklandhospital.com/

                                                            Texas Health Presbyterian Hospital Dallas

                                                            214-345-2598

                                                            UT Southwestern Medical Center of Dallas – Center for Breast Care

                                                            866-277-0710

                                                            YWCA Women’s Health Services

                                                            214-584-2305 Website: http://www.ywcadallas.org/

                                                            Susan G. Komen for the Cure® Grants Program

                                                            1-877 GO KOMEN 1-877-465-6636 Website: http://www.komen.org/

                                                            EDITORS COMMENT: Nearly everyone knows someone that has faced cancer or survived it. Who do you know?

                                                            IN MEMORY: Angela Lynn Knight (1964-2000)

                                                            PINK RIBBON KICKOFF: Tonight game marks the beginning of the NFL’s Breast Cancer Awareness month

                                                            Tonight's game marks beginning of Breast Cancer Awareness Month - The Boys Are Back blog

                                                            IRVING, Texas – In addition to being the Dallas Cowboys’ first Monday Night Football game of the season and the first football contest of October, Monday’s matchup will also support a greater cause.

                                                            NFL - Dallas Cowboys kickoff Breast Cancer Awareness month on Monday Night Football - The Boys Are Back blogThe game against the Bears will be dedicated to breast cancer awareness, and will include a halftime show with 250 survivors and 250 Dallas Cowboys Cheerleaders alumni and dancers.

                                                            Before the game, Cirque Du Soleil will be performing three mini-acts from its critically acclaimed “Kooza” show on the East Plaza stage at 6:45 p.m. for 15 minutes at Cowboys Stadium. Other entertainment in the East Plaza will include the piano playing of Jason Dee Williams and his band from 7:10-7:40 p.m.

                                                            A free zip line and mechanical bull ride are among the new additions provided in the expanded Kids Zone in the West Plaza this year. Also included are more inflatable games, face painting, balloon animals and the Play 60 kids’ workout area.

                                                            The Texas Boys Choir, comprised of 50 youth members from Fort Worth, will sing the national anthem.

                                                            In sticking with the theme of breast cancer awareness and breast cancer awareness month, players, coaches, cheerleaders and officials will wear pink on their uniforms during the game.

                                                            Every home game will have its own theme, with Halloween coming next for the Oct. 28 matchup against the Giants.

                                                            RELATED ARTICLES ON THE BOYS ARE BACK BLOG: 

                                                            PINK PROMISE PARTNERSHIP: Dallas Cowboys employee Roxanne Martinez surprised by Komen founder Monday Night

                                                            The Dallas Cowboys and Detroit Lions promote Breast Cancer Awareness Month in the NFL

                                                            THINK PINK: Dallas Cowboys’ Laurent Robinson spiked football against Eagles for boy battling cancer

                                                            EDITORS COMMENT: Nearly everyone knows someone that has faced cancer or survived it. Who do you know?

                                                            IN MEMORY:

                                                            Angela Lynn Knight (1964-2000) … sister, daughter, and mother of three daughters

                                                            PINK PROFITGATE–OVER REACTION: Dallas Cowboys remain relevant even without the wins; Mac Engel critical of Jerry Jones’ money making flair

                                                            Dallas Cowboys owner Jerry Jones under the star - The Boys Are Back blog

                                                            One week after the Dallas Cowboys re-unveiled the five banners that celebrate their glorious Super Bowl past, they will open a store that says everything you need to know about what they are today.

                                                            Every single time we think the Dallas Cowboys are returning to their core values of winning football as the primary means to make more money, they remind us a "W" is no longer as vital as the $.

                                                            On Monday, a few hours before the Cowboys host the Bears, Cowboys Stadium will become the first professional sports arena to house a Victoria’s Secret store.

                                                            Next up: The Gap, Starbucks, Best Buy and Frederick’s of Hollywood.

                                                            This is a joke that isn’t a joke.

                                                            The Cowboys should not be providing any potential punch lines that aid in questioning their toughness or suggest that they — cough, cough — play like a bunch of girls.

                                                            Pink Cowboys - The Boys Are Back blog

                                                            The good news is that finally a fan can go to a Cowboys game, buy a Cowboys hat and a pair of Cowboys "Huddle Up" panties for $10.50. A pair of Dallas Cowboys underwear is far cheaper than a parking spot for a Dallas Cowboys game.

                                                            The bad news is that this Victoria’s Secret "PINK" store is only going to carry Dallas Cowboys-themed merchandise, including yoga bras, lace panties, T-shirts, sweatshirts and sweatpants.

                                                            Jerry Jones, if you are going to consummate this marriage between the Dallas Cowboys and Victoria’s Secret, you must go all in. With just a little cross marketing, there are far greater opportunities than just T-shirts and sweatshirts.

                                                            I can’t make these up: Victoria’s Secret offers "The Showstopper" bra, "Dream Angel" panties, "Dream Angel" perfect coverage bra and "Boy Shorts" panties. The pun possibilities are endless.

                                                            The franchise that was always so far in front of the professional sports curve remains that way because no team understands its current landscape better than the Cowboys.

                                                            The reason the Cowboys have those five Super Bowl banners is because, at that time, winning was the way to national relevance and revenue. You had to be good.

                                                            Dallas Cowboys Cheerleaders Kandi Harris - The Boys Are Back blog

                                                            Former Cowboys president Tex Schramm believed the best money spent on marketing was on scouting.

                                                            The world is a much different place than the one Tex operated in, or even the one Jerry bought into.

                                                            The reason the Cowboys are today valued by Forbes at an NFL-high $2.1 billion is because they recognize and have fully exploited the reality that being relevant is as potentially lucrative as being good.

                                                            Look no further than Jerry’s recent comments regarding the replacement officials in the NFL. He thought it was good entertainment, and exciting, and it was. But "good" or "right" had no place in the conversation because quality did not matter.

                                                            In the entertainment world, and that’s what professional sports is, relevance serves as an effective impostor for quality.

                                                            If you can’t win, you must create other areas of interest to remain relevant, and more lucrative. No team loses and yet retains its relevance any better than the Cowboys.

                                                            In lieu of winning games, there may not be a better way of creating relevance in pro sports these days than girls who don’t wear a lot of clothes.

                                                            The franchise that changed the landscape of NFL sidelines by adding professional cheerleaders — officially combining sex and sports — now brings us Victoria’s Secret to a stadium. The Cowboys are the first, and you know they will not be the last.

                                                            Smack your head and curse Jerry if you must, and go ahead and laugh at the Victoria’s Secret Cowboys.

                                                            Pink loves the Cowboys - The Boys Are Back blog

                                                            You can’t say Jerry Jones is Bengals owner Mike Brown and that he doesn’t care about winning. For Jerry, making a deal or making a ton of coin is akin to defeating the Redskins, Giants or Bears. It all brings the juice.

                                                            Today it is a Victoria’s Secret store and a cameo on the TV show The League. In a month or two, it will be a casino, or sponsoring a space station.

                                                            Until the Cowboys really win, they will be defined by their ability to always be relevant.

                                                            Ever since Jerry bought the team, the Dallas Cowboys have remained relevant because of their ability to win, the personalities of their players and their coaches, through tradition and now because of bra and panties.

                                                            Mac Engel | Ft. Worth Star-Telegram

                                                            used OBIT SCHRAMM

                                                            EDITORS COMMENTS: Tex Schramm was no slouch when it came to marketing. Jerry Jones benefits from Tex’s foresight. Who do you think was in charge when the Dallas Cowboys Cheerleaders came into existence? Jerry’s no fool. He’s going to put money in his pocket when he has an opportunity … then, he’s going to sign players within the confines of the NFL salary cap. Jerry Jones has taken what Tex Schramm built (America’s Team and all that it encompasses) and ran with the ball (pardon the pun). I have no issue with whatever JJ does to enhance the venue. Cowboys Stadium is a gameday experience and showcase … utilized eight days (or nights) a year (plus playoffs and special events). Do whatever it takes to draw attention, make money, stay in the publics mind. The wins will come … just like they have five times in the past.

                                                            If he hooks her up with something naughty or nice from the Victoria’s Secret store. Who really benefits here. I say, it’s win-win. Let the games begin - The Boys Are Back blog

                                                            To question Jerry Jones’ desire and commitment to win is ridiculous … both at the bank, and on the field. The NFL and the Dallas Cowboys are about MORE than sports, it’s sports entertainment. We’re getting what we pay for. Ask fans in the other 31 NFL cities … who offers the best NFL experience in the country?

                                                            There have been two GM’s in Dallas Cowboys history. Tex made the block, and Jerry ran for the touchdown.

                                                            Never forget who we are … and what we are. Mostly, we’re dudes. Watching a game of grime and grind. If a hardworking guy takes his girl to the game, has a cold beer, sports a new hat and jersey, stands up – raises hell, and hooks her up with something (naughty or nice) from the Victoria’s Secret store. Who really benefits here? I say, it’s win-win. Let the games begin.

                                                            FICKLE FANS: Dallas Cowboys 16-10 win over Tampa Bay one of worst-rated games in recent memory

                                                            Traffic builds on Collins Street as fans head to Cowboys Stadium - The Boys Are Back blog

                                                            Cowboys-Buccaneers earned a 28.5 rating in Dallas-Fort Worth, making it the lowest rated, non-Christmas-day regular-season Sunday afternoon game of the last two seasons. The 28.5 on KDFW (Channel 4) translates into 737,580 homes.

                                                            The game peaked at a 33.2 (859,216 homes) from 3 p.m. to 3:15 p.m.

                                                            The Dallas Cowboys cheerleaders entertain fans outside Cowboys Stadium - The Boys Are Back blog

                                                            For what it’s worth,  the Rangers-Mariners began at 3:10 p.m. with a rating for that first quarter hour of 0.4  (11,400 homes). The Rangers audience built from there and finished with a 4.5 average (116,460 homes).

                                                            Dallas Cowboys fans cheer - The Boys Are Back blog

                                                            EDITORS RANT: Someday, Dallas area fans may discover the “12th Man” concept. Traditionally, the crowds at Dallas Cowboy games are among the quietest in the league. Pathetic. The Dallas Cowboys are taken for granted, in many cases. NFL fans in other major markets would LOVE to have the ‘boys in their backyard! I’d like to see people filling the seats that are willing to actually stand up and raise their voices! It’s not a ‘who’s who’ or a corporate board room … it’s a GAME! 

                                                            Texas has always prided itself as being the ‘biggest and the best”. You have the biggest and best stadium in the country! You have a franchise respected around the world. Why don’t we hear some Texas-sized loud mouthed hell raising? This should be the loudest stadium in the country. Wake up. Who knows, you might even get seen on the big screen!

                                                            Other teams view Cowboys Stadium as THEIR home turf! Doesn’t that bother you?

                                                            Fans head to Cowboys Stadium - The Boys Are Back blog

                                                            TEXAS SIZED TAILGATE: Pregame activities expand in Cowboys Stadium plazas

                                                            AT&T Stadium - Cowboys Stadium screen - The Boys Are Back blog

                                                            Dallas Cowboys games are no longer just four quarters of football. Going to AT&T Stadium is an all-day event, a celebration that starts hours before the first kickoff. Parking lots will fill, grills will be fired up, families and friends will unite as Arlington, Texas, becomes a canvas of blue and silver.

                                                            Kids Zone - family fun destination at Cowboys Stadium - The Boys Are Back blog

                                                            But the lots won’t be the only place fans can eat, drink and prepare for every home matchup this year, with pregame activities planned four hours before kickoff on the East Plaza and two hours before kickoff on the West Plaza.

                                                            “Everything out in both our plazas is free,” says Matt Coy, executive producer of event presentation for the team. “We don’t charge for anything except food and beverage. We make sure the East Plaza is more of a 21 and up, fun tailgate crowd. The West Plaza is more for families. That’s all ages. We have the Kids Zone out there.”

                                                            The East Plaza at the stadium will feature a “Cowboys Tailgate Party,” with food and drink discounts and specials, including $4 sausages and hamburgers, $3 hot dogs and $3 beers and bottled waters to wash them down.

                                                            The Dallas Cowboys Kids Zone is the home for all kids on gameday

                                                            Fans can get autographs and photos with the Dallas Cowboys Cheerleaders and enjoy performances by the cheerleaders, the Rhythm & Blue Dancers, the Rhythm & Blue Drumline and the Rhythm & Blue Break Boys Dancers.

                                                            “We program out there four hours before kickoff, until kickoff,” Coy says. “Then we have a DJ out there. Sometimes we’ll play PlayStation and Madden on one of the four big screens.”

                                                            Sybil Summers from 105.3 FM “The Fan” hosts the Cowboys’ entertainment stage, which will feature DJ SC and special guest entertainers and performers.

                                                            Prizes, including game-used helmets and jerseys, will be doled out to winners of games and contests. Fans can compete in a bag-toss tournament, washer tournament, karaoke contest, dance contests and more.

                                                            The Dallas Cowboys Kids Zone offers free face painting - The Boys Are Back blog

                                                            Of course, the pregame festivities aren’t limited to adults. The Kids Zone in the West Plaza allows children the opportunity to receive free face painting and balloon animals. And, the games aren’t limited to adults in the East Plaza, either. The West Plaza’s Kids Zone offers six free inflatable rides and games, including a quarterback toss, field goal kicking game, obstacle course and bounce houses.

                                                            Stilt walkers and jugglers will demonstrate their skills, and Rowdy will even make his way over. While beer will be available in the East Plaza, kids can sip on free hot cocoa for cold days or cold water on hot days on the West side.

                                                            Coy says the event presentation team amped the pregame activities up last year, and are continuing to expand and develop new ideas and activities this season.

                                                            “This year, we’re adding two new things,” Coy says. “We’re adding two zip lines, so any family members, kids or older, can go on a zip line across the plaza for free. Then we’re also adding a mechanical bull ride for all ages that’s also free.”

                                                            The cheerleaders will also sign autographs and take photos with the kids in the West Plaza, though they likely won’t be trying the zip line.

                                                            Dallas Cowboys Kids Zone - The Boys Are Back blog

                                                            Every home contest for the Cowboys will include a different theme, with corresponding games and activities, including a U.S. Apache helicopter, a tank and flight simulators for the Military Appreciation Game on Nov. 18.

                                                            Dallas Cowboys mascot Rowdy gets the fans fired up at Cowboys Stadium - The Boys Are Back blog

                                                            The season began with a celebration of Hispanic Heritage Month for the home opener, while the Week 4 matchup against the Bears is promoting Breast Cancer awareness. The list goes on as the season progresses, the themes also featuring Halloween (Oct. 28), Thanksgiving (Nov. 22), First Responder Appreciation (Dec. 2), an NFL Hall of Fame Ceremony (Dec. 16) and the holidays (Dec. 23).

                                                            “We’ve got Santa Claus, reindeer, elves and photo opportunities and gifts for the kids,” Coy says of the team’s plans for the final home game. “We do a bunch of stuff on Christmas. The other games, like the Military and the First Responder Appreciation games, those we have a lot of static displays.”

                                                            Whether fans choose to partake in the contests, games, drinks, food, prizes or pregame entertainment, there will be plenty of fun available in the West and East plazas throughout the season.

                                                            READY TO GO: Dallas Cowboys first-teamers look good in 20-19 victory over St. Louis Rams

                                                            Dallas Cowboys practice before St Louis Rams game - The Boys Are Back blog

                                                            Tony Romo looks ready. Same for DeMarco Murray. Rob Ryan’s defense? Definitely.

                                                            In the third game of the preseason, the “dress rehearsal” for what’s to come on Sept. 5, the Cowboys first-teamers appeared good to go in a 20-19 defeat of the Rams, a team that’s likely headed for a very long and frustrating 2012 campaign.

                                                            A crowd of 75,226 saw Murray on the field for only the first quarter, but he averaged 5.2 yards per carry (5 attempts, 26 yards) and added two catches for 16 more.

                                                            Dallas Cowboys Cheerleaders kick - Dallas Cowboys kick butt - The Boys Are Back blog

                                                            Likewise, Romo saw only one quarter of action, but had his way with the St. Louis secondary, spreading the ball around to six different receivers while racking up 198 yards on 9-of-13 passing, his rating a healthy 151.4. He led his team to points in each of their first three possessions of the game, the opening drive going 60 yards in 13 plays before Dan Bailey split the uprights on a 38-yard field goal.

                                                            Romo then struck twice through the air, both his scoring throws connecting with Dwayne Harris, one of several in the thick of the battle for the third wide receiver position. On the first, Harris beat his man down the middle for a nifty 61-yard bomb. Then on the Cowboys’ next possession, Harris appeared headed for the sideline on a routine pickup, but at the last minute, he turned it upfield, split two Rams defenders and scampered the remaining yards before diving into the end zone for a 38-yard touchdown.

                                                            Dallas Cowboys vs St Louis Rams sideline with Jason Garrett - The Boys Are Back blog

                                                            Harris likely solidified his place on the team, finishing with 118 receiving yards on three catches, but he wasn’t the only wideout to have a good showing with the first team offense. Kevin Ogletree picked up 75 yards on five catches with rookie Cole Beasley adding 40 yards on his three grabs. In the end, the Cowboys may not need a designated third receiver, instead taking the committee approach, one of the advantages of having a quarterback like Romo who can make any potential target look good.

                                                            Meanwhile, on the other side of the ball, the starting defense played the entire first half, limiting the visitors to lengthy field goals of 55 and 52 yards, the first points allowed by the starters this preseason.

                                                            The first of those field goals was set up by a 47-yard kick return that gave St. Louis possession on their own 40. That was followed by a 26-yard pass from Rams quarterback Sam Bradford to tight end Lance Kendricks to the Dallas 34, where the defense then held their ground.

                                                            Dallas Cowboys vs St Louis Rams - Tony Romo watches DeMarco Murray run - The Boys Are Back blog

                                                            Field goal No. 2 for St. Louis came in the second quarter after Kyle Orton was hit on a blitz up the middle, the Rams falling on the fumble to give them the ball at the Dallas 38. They couldn’t move the chains, but did add three points, the score now 17-6.

                                                            The Cowboys defense got their first real test of the preseason with their backs against the wall when the Rams marched all the way down to the Dallas 5-yard line, thanks in part to a successful fake punt when they originally faced fourth and 1 at their own 27-yard line. But on fourth and goal, rookie cornerback Morris Claiborne dove and knocked away a Bradford attempt to receiver Steve Smith, keeping St. Louis out of the end zone.

                                                            Safety Danny McCray was injured on the play when he and Gerald Sensabaugh collided as the ball was in the air. He suffered a neck strain and did not return to the game.

                                                            Dallas Cowboys vs St Louis Rams - Defensive line vs Offensive line - The Boys Are Back blog

                                                            Taking over with 2:42 remaining in the half, Orton then worked the two-minute offense to perfection. He hit Beasley on an 8-yard pass, then found Felix Jones for gains of 12 and 9 yards. Continuing to spread the ball around, Orton found tight end James Hanna for 11, Ogletree for 12, Harris for 9, and then back to Ogletree for 15, the Cowboys calling their last timeout with 10 seconds left at the St. Louis 13-yard line. Bailey came on for the chip shot, the score 20-6 at the break.

                                                            In the first half overall, the Dallas defense limited the Rams to just 114 yards of total offense, or four fewer than what Harris alone earned for receiving yards in the first 30 minutes.

                                                            With the third quarter getting underway, the starters put on their ball caps and called it a night, leaving it to those fighting for roster spots. And St. Louis won the battle of reserves, scoring two touchdowns in the fourth quarter to make the game a little more interesting.

                                                            Dallas Cowboys vs St Louis Rams - Defensive rush and block - The Boys Are Back blog

                                                            For their first score, the Rams started on their own 30 with 2:42 left in the third quarter, and went the distance, reserve quarterback Kellen Clemens throwing a dart to receiver Austin Pettis from two yards out early in the fourth. But kicker Garrett Lindholm’s extra point was no good, the scoreboard reading 20-12. 

                                                            Two possession later, St. Louis found the end zone again, this time starting at its own 21 and needing 10 plays on the drive to reach pay dirt. The extra point was good, the score now 20-19.

                                                            Dallas Cowboys vs St Louis Rams - Harris has a two TD day - The Boys Are Back blog

                                                            But with 2:10 remaining in the game, that would be all the Rams could muster. Dallas able to run out the clock for their second preseason victory of the season.

                                                            The Cowboys will now have an extremely short week as they prepare for their final exhibition game on Wednesday against Miami, a last-ditch tryout of sorts for those fighting for roster spots, the starters content to remain on the sidelines and get ready for the Giants and the season opener a week later.

                                                            Dallas Cowboys Cheerleaders - For the Dallas Cowboys, it was a good day at the office - The Boys Are Back blog

                                                            Kurt Daniels | Dallas Cowboys Star Magazine

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